PROJEKTE

Abstract colorful ribbon-like shapes in shades of purple, pink, and blue with the text 'VISION' and Eurovision Switzerland 2025 song contest logo.
Concert stage with vibrant, colorful LED visual display of mountains and a heart in the background, with a large crowd watching.
A concert or event venue with a large audience, illuminated by pink and purple stage lights, with a dynamic digital display on the stage featuring abstract shapes and designs.

Fotos: BAM

Eurovision Song Contest 2025, Aroma Creative

Strategie und Playbooks: Vision Paper als übergeordnete Leitlinie für den ESC 2026 / Show Playbook: Kreatives Fundament für die Inszenierungen / Event Playbook: Die Erlebniswelt rund um den ESC

«Den ESC in der Schweiz von Anfang an mitdenken zu können, war eine wunderbar spannende Aufgabe – denn es geht um Emotionen, Geschichten und Eindrücke, die ein Millionenpublikum berühren…»

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Museum exhibit with vintage travel trunks, film projector, and display cases, with a sign reading 'Leben & Arbeit' and pink flowers in the foreground.
A cozy modern living space with beige armchairs, a white ottoman, and wooden coffee tables on a light green rug, decorated with a bouquet of colorful flowers and a plate of strawberries, next to large windows with hanging potted plants. In the background, there is an art or exhibit area with pink lighting and a sign that reads "Markenwerte."

A. Vogel Museum in Teufen, Aroma Creative & Aroma Productions

Creative Director, Szenografie, Kuration und Ausstellungsillustration.

«Besucher werden auf eine faszinierende Entdeckungsreise durch die Werte und Traditionen der Marke A.Vogel eingeladen. Ziel ist es, abwechslungsreiche und überraschende Interaktionen – sowohl analog als auch digital – zu schaffen, die lehrreich sind und die Besucher nachhaltig begeistern.…», Andy Suter, CEO A. Vogel

Fotos/Video: Aroma

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People taking photos at Zurich Film Festival entrance with a large display screen in the background.
Sketch of a modern event venue for Zurich Film Festival featuring an LED screen, terrace, graphics and sound panels, large eye-like logos, a wooden element, a carpeted area, and people silhouettes around the space.

Festivalzentrum Zurich Film Festival, Aroma Creative & Aroma Productions

Creative Director, Architektur, Signature Look

Offenes Zentrum mit ikonischem Design und klarer Dramaturgie, das Stars und Publikum räumlich wie atmosphärisch näher zusammenbringt.

Fotos/Video: Aroma, Illustration: BAM

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A woman with pink hair in a ponytail taking a photo with her phone among hanging purple and white lights at night.

Fotos/Video: Aroma

People walking and standing around a lit-up Christmas-themed display on a city street at night, with festive lights hanging overhead and historic buildings in the background.

Fotos/Video: Aroma

Touch of Lucy, Aroma Creative und Aroma Productions

Creative Director, Konzept und Design

Die berühmte Weihnachtsbeleuchtung der Bahnhofstrasse Zürich hängt weit oben über den Köpfen der Menschen. Ihr Name ist vom Beatles Song “Lucy in the Sky with Diamonds” abgeleitet. Wir haben sozusagen einen Diamant auf den Boden geholt als begehbare Skulptur, sodass die Menschen in den Himmel direkt eintauchen können.

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Trade show booth for Vaillant with digital displays and people walking around.
A woman with long blonde hair wearing virtual reality glasses and a white top interacting with a display at a technology exhibition.

Messeauftritt von Vaillant an der ISH 2019, Schmidhuber München

Fotos/Video: Olaf Becker

Two people are taking photos of a digital display showing lungs with a medical diagram, in a medical or educational setting.

Fotos: BAM

Indoor gallery with large floor-to-ceiling windows, hanging framed photographs of people, and a seating area with two individuals talking at a table.
A sculpture of a human heart with a bird-like head, displayed on a stand inside a gallery with photographs on the walls and large windows.

Novartis SchoolHub, interaktive Ausstellung, Bellprat Partner

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Hochparterre
Interior of a modern lounge or gallery with black walls decorated with vertical white and gray abstract shapes. Four people are inside, two women and two men, one woman wearing sunglasses and a beige coat, another woman with a pink scarf and a printed dress, a man in a navy blue sweater, and another man in a maroon pants. There is a large image of a city skyline with buildings, including a tall, narrow skyscraper, on a screen or window. Handwritten notes say 'Sadprojechion screen'.

Fotos/Illustration: BAM

Colorful digital light display with vertical light bars and the Schneider logo at the top center.
A person dressed in white with a bow in their hair stands against a wall with vertical neon purple and pink light tubes, illuminated with a trippy, futuristic ambiance.

Schweizer Pavillon Expo Dubai 2020, Bellprat Partner

Mehr zum Projekt
A person sitting in a futuristic chair surrounded by blue LED light structures, with their reflection visible on a shiny surface below, at an indoor automotive exhibition.
A wireframe-style digital illustration of a sports car with glowing white lines on a black background.

Opel Autosalon Genf 2015, Bellprat Associates

Interaktive Skulptur zur Erklärung von Sicherheitstechnologie im Fall von Unfall.

Fotos: Fabrice Coffrini, Daniel Hölscher, Illustration: BAM

Close-up of colorful neon LED signs, some illuminated in pink, blue, and white, with a black background that includes a sign reading 'Wiesbadener Liliencup 2015'.
Multiple women sitting in a circle on the floor inside a mirrored room with a colorful, mosaic-like, spherical art installation.

Domotex Inszenierung, Schmidhuber München

Interaktive begehbare Skulptur

Hier zeige ich eine Auswahl von Projekten, die ich als Design oder Creative Director gestaltet habe. Die Realisation von Projekten dieser Dimensionen sind immer ein Ergebnis der Zusammenarbeit von Menschen mit vielfältigen Fähigkeiten. THX Teams!